On Sunday (3rd September), our East Anglia team proudly hosted ABF The Soldiers’ Charity’s third annual Motorcycle Ride, raising an estimated £4,000 to help Army families and veterans.
This year we were delighted to host 197 riders and passengers from across the UK who raced around the 40-50 mile circular route, starting and finishing at The Triumph Factory Visitor Experience in Hinckley, Leicestershire.
Our East Anglia office team were delighted with this year’s event:
“Over the last three years the ride has become a highly anticipated event in the calendar for the biker community. We were thrilled with the atmosphere on the day and the great amount of positive feedback! It was a real pleasure catching up with lots of familiar faces and many new ones. We can’t wait until next year.”
Charity riders who took part also praised our Triumph hosts, organisers and marshals on social media for a “great day out” that was “great fun and brilliantly organised”.
ABF hopes to build on the popularity of this event with a growing community of riders and bike enthusiasts who want to support our work for the Army family.
Our charity bikers were accompanied by The Army Motorcycle Road Race Team and assisted by Leicestershire Police, Leicestershire and Rutland Blood Bikes, Triumph Owners Motorcycle Club Milton Keynes Colossus, Biker Down Leicestershire and Leicestershire Fire and Rescue Service.
Details about next year’s planned ride on 1st September 2024 will shortly be available on our website.