Last year, Clogau, a prestigious British jewellery brand with a Welsh heritage that creates timeless pieces containing rare Welsh gold, donated a staggering £55,000 to the Army Benevolent Fund. The funds were donated following sales of their limited-edition Remembrance Day poppy pin badges.

We are delighted to announce that for this year’s Remembrance Day, Clogau will again be supporting the ABF, through the sales of these limited-edition pin badges. These timeless pieces will be sold in aid of the Army Benevolent Fund in the run up to Remembrance Day on 11th November 2025.

Daniel Jones, Head of High Value Relationships, Army Benevolent Fund said:

“We are delighted that Clogau has once again chosen to support the Army Benevolent Fund through its pin badge campaign. It is only with the generosity of supporters such as Clogau and its customers, that we are able to offer a lifetime of support for the Army family, in Wales and beyond.”

Ben Roberts, Managing Director of Clogau, said:

“We are proud to be supporting the Army Benevolent Fund again this year in the run up to Remembrance. Last year, we sold an incredible 5,500 pin badges and I would like to thank our loyal customers for their generosity. As a result, we donated £55,000 towards the ABF’s support for soldiers, veterans, and their families. This year, I hope that our generous customers will again support the ABF and purchase our Remembrance Day poppy pin badges so the charity can continue to do its much needed and worthwhile work.”

This very special design will be available for a limited time, from 21st October to Tuesday 11th November, retailing at £10.00 each, in aid of the Army Benevolent Fund. For more details of how you can purchase a pin badge to support soldiers, veterans, and their families facing hardship, visit www.clogau.co.uk.