Announced at Scotsdales Garden Centre in Cambridge, Vitax Limited, one of the UK’s leading manufacturers of garden and horticulture products, will continue to support ABF The Soldiers’ Charity as its official charity partner for 2019.
Initially launched in November 2017, the Vitax partnership raised over £10,000 for the charity in its first year from the sale of special promotional packs of Q4 fertiliser. The success of the campaign will see it return for the second year with Vitax pledging to donate 20p for every 2.5kg special pack of Q4 fertiliser sold.
The new packs are already making an appearance in garden centres across the UK as part of a pre-season promotion and feature The Soldiers’ Charity ambassador, Andy Reid. Andy, formerly of 3rd Battalion The Yorkshire Regiment, lost both his legs and his right arm after stepping on an IED while on patriol in Afghanistan. The Soldiers’ Charity provided a number of grants for urgently-required home adaptions and Andy has gone on to raise more than £50,000 for us.
Paul Gooding, Vitax’s Chairman, says: “Choosing to support The Soldiers’ Charity for a second year was an easy decision as we see on a daily basis the difference the donation makes to the charity’s beneficiaries.
“In the past year alone, the charity has supported 70,000 members, the youngest just being two right through to the eldest at 106. Around seventeen per cent of the grants awarded were spent on supporting serving soldiers and their families, which is testament to the great work they do.
“We are very excited for the coming year as pre-season sales of Q4 pelleted fertiliser are up on last year, which hopefully means we will be able to match if not exceed last year’s donation.”
To find out more about Vitax, visit: www.vitax.co.uk
To find out more about Andy’s story, visit: www.soldierscharity.org/stories/andy-reid/